• D&AD Awards 2018
    Extended Deadline 28 Feb
  • Extended Deadline
  • 28 February
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New Blood Entry — #BEWEIRD

Award: In Book

The Body Shop - Re-establish the beauty pioneers / 2014

For this brief I decided to do the Body Shop. My concept is #BEWEIRD. This is taken from one of their core values, boost self esteem. I decided on this because I think too many people are trying to be perfect and normal but we need to say it’s okay to be yourself, everyone is a little bit weird. Sometimes it's okay to show your inner weird.

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