• D&AD Awards 2018
    Extended Deadline 28 Feb
  • Extended Deadline
  • 28 February
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New Blood Entry — The Body Shop Effect

Award: Nomination

The Body Shop - Re-establish the beauty pioneers / 2014

The Body Shop Effect is the theory that a product bought in one part of the world will ultimately cause positive social or environmental change in another. Essentially the effect gives you the ability to make a difference to a complete stranger’s life just by purchasing a Body Shop product.

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