• Loading…

New Blood Entry — Nature's Circuit Board

Award: In Book

Purdey's - Repackage Purdey's / 2014

Through research, I was captivated by how specifically the tea plants were grown in their oriental landscape, which led me on to look at traditional oriental designs. I came across designs that reminded me of energy and circuit boards. I decided to create natural circuit boards for the surface design of the bottles, which had line detail in the Purdey’s logo implemented through out as well as leaves. The design would use temperature activated ink, meaning the colour would change state when the temperature changed from room to fridge. Symbolising how the consumer has absorbed the energy from the drink.

(If there is an error displayed in the video player, please refresh the page.)

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again