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New Blood Entry — Transformation

Award: In Book

British Council - Create an exhibition identity to go / 2014

This Identity is based on work of two creatives: film maker and fashion designer. As their main tool they both use screens and fabric to reshape or construct unique visuals in the same way as an artist is using canvas to communicate personal creative vision. Screen motion and fabric movement transmit the collaboration of two artists. The identity has a countless variations of endless transformations which give unique and dynamic characteristics and provide flexibility of key elements such as logo and visual style.

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