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New Blood Entry — Samuel Gribben, Amy Armstrong, Jonathan Hallett, Adam Humble, Martin Bester

Award: In Book

Product Design / 2013

Amp’d is a user-reactive, protective cycling accessory targeted at the modern commuter. Safety is a key factor when commuting, market research has indicated that 70% of cycling accidents happen at or near to junctions. With use of hand gestures, Amp’d

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