New Blood Entry — Andreas Rasmussen, Pranay Suri, Rodrigo Linhares
Award: Nomination
Open Brief - Open Brief / 2010
Ikea stores in every city are always located outside the city centre. With this idea we get Ikea closer to it's consumers and create a whole new shopping experience. By introducing this digital application we cut down the use of paper and help Ikea take another small step for a greener tomorrow.