New Blood Entry — Jaclyn Stauber, Patrick Schroeder
Award: Yellow Pencil
Advertising - Direct Response / 2010
We developed the “stick-a-MINI” stickers which show a vectorised MINI. The fun part now is that the chassis of the car on the stickers is transparent, so that whatever surface you put it on will shine through.
To add to the fun, we made up a contest that allows people to upload their stick-a-MINI pictures and vote for them. The one with the most votes wins a custom MINI.
