Creativity. Is it science? Or is it art? Perhaps it’s a craft. Is it achieved through skill or hard graft or simply luck? Who knows?

The D&AD professional development programmes are about the practice of creativity. Workshops and training designed to encourage experimentation and exploration; to develop skills and challenge complacency. Atypical training taught by unusual people in surprising ways, for people in and around the creative industries.

D&AD Workout is a series of workshops that run throughout the year and a range of bespoke professional development programmes for many different audiences.

Create your own Workout formula.