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What does it mean to be ‘alive’ online?Creative challenge
How might we turn otherwise static websites into pages that feel updated, dynamic and relevant? How should live updates sit alongside our archive and connect to the rest of the BBC’s content? The London 2012 Summer Olympics, the UK riots in 2011, Glastonbury Festival and the recent US election are all great examples of specific events that have been enriched by a multi-faceted live element – coming alive across all platforms, for all audiences.