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Calle Sjoenell
Executive Creative Director - BBH USA
Calle Sjoenell has been working in the interactive advertising business since 1994. He co-founded his own agency, Moonwalk, in 1996. Most notable during his period in Sweden is working seven years bringing H&M’s website to international success as well working with Lee Jeans, Lycos and domestic brands.
In 2006 he made a move to Minneapolis and Fallon together with his brother Pelle to work as a creative director team, most notably creating the launch for Sci-Fi Channel Tin Man. Calle and Pelle started at BBH to work on AXE and NYC & Co and had international success with ‘Oasis – Dig Out Your Souls In The Streets’ which won Gold in Clio, One Show and in Cannes as well as the Titanium Lion.
