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Awards 2010

Winners

TV & Cinema Advertising / TV Commercials 21-40 seconds
Different Scents for Different Gents

Old Spice is the number one grooming choice for guys, but there are still some people who won’t consider it because they think the brand only offers a single scent. Therefore, this TV campaign was devised to let people know that Old Spice has many different scents – a variety to suit every kind of man.

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Award

In the Annual

Credits

  • Director
    Tom Kuntz
  • Copywriter
    Craig Allen
    Eric Kallman
  • Art Director
    Eric Kallman
    Craig Allen
  • Creative Director
    Eric Baldwin
    Jason Bagley
  • Executive Creative Director
    Mark Fitzloff
    Susan Hoffman
  • Agency Producer
    Andres Murillo
  • Producer
    Scott Kaplan
  • Executive Producer
    Jeff Scruton
  • Agency Executive Producer
    Ben Grylewicz
  • Visual Effects Producer
    Arielle Davis
  • Visual Effects Executive Producer
    Sue Troyan
  • Editor
    Gavin Cutler
  • Director of Photography
    Salvatore Totino
  • Sound Designer
    Sam Shaffer
    Gus Coven
  • Flame Artist
    Phil Crowe
  • Lead Computer Graphics
    Dan Marum
  • Production Company
    MJZ
  • Visual Effects Company
    The Mill Los Angeles
  • Advertising Agency
    Wieden+Kennedy Portland
  • Planner
    Britton Taylor
  • Account Handler
    Diana Gonzalez
  • Brand Manager
    Jim Urbaitis
    James Moorhead
    Nick Patterson