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Awards 2010

Winners

TV & Cinema Advertising / TV Commercials 61-120 seconds
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This is the simple story of a guy who has a couple of joints at a weekend get-together. When he drives home he waits just a bit too long at an intersection; he goes fast then slow; he drives a tad too close to the centre line. His wife notices he’s a bit stoned and he pulls over saying: ‘OK,you drive’. But, being impaired, he’s parked away from the verge and gets out without looking. Bang! He and his door are cleaned up by a following car. The advert closes with the line: ‘If you drive on drugs, you’re out of your mind’.

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In the Annual

Credits

  • Director
    Sean Meehan
  • Copywriter
    Nigel Dawson
  • Art Director
    Peter Becker
  • Creative Director
    Nigel Dawson
  • Producer
    Sam McGarry
  • Executive Creative Director
    Ant Shannon
  • Agency Producer
    Jess Smith
  • Editor
    Drew Thompson
  • Lighting Cameraperson
    Sean Meehan
  • Sound Designer
    Simon Kane
  • Production Company
    Soma Films
  • Advertising Agency
    Grey Melbourne
  • Account Handler
    Randal Glennon
  • Senior Manager for Road Safety & Marketing
    John Thompson