Winners
Press Advertising / Magazines Press Advertising Colour
Obama
‘I read the Financial Times before other people read the Financial Times. Now it’s trendy and everybody carries around a Financial Times’. This quote from Obama during an interview with the Financial Times’ editor is used alongside an image of the president addressing a Democratic campaign rally in Portland, Oregon in May 2008. The advert was part of a campaign promoting the Financial Times as the publication that ‘the maneveryone listens to, listens to’.


