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Awards 2010

Winners

Illustration / Press Advertising
Contemporary Beauty Ideals - Motiv: Manet's Olympia 2009 / Boucher's Nude 2009 / Ingres’ Bather 2009

ANAD is a not-for-profit organisation that educates the public about the dangers of anorexia. They asked us for an innovative way to raise money and awareness. To highlight the unhealthy beauty ideals promoted by the media and fashion industry, we opted for a completely new approach. We painted world famous masterpieces a second time. These paintings were then displayed in fine art museums, exactly where visitors would expect to see manifestations of true beauty.

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Award

In the Annual

Credits

  • Illustrator
    Remus Grecu
  • Art Director
    Albert S. Chan
    Sabina Hesse
  • Copywriter
    Albert S. Chan
    Sabina Hesse
  • Creative Director
    Dr Stephan Vogel
    Christian Mommertz
  • Advertising Agency
    Ogilvy Frankfurt
  • Art Buyer
    Valerie Opitz
  • Account Handler
    Veronika Sikvölgyi
  • Brand Manager
    Claudia Engel